Knack in the press

We think it’s important to share our story, the innovations we’re working on, and the future we envision and are working to create. We’re grateful the press has been a close partner of ours as we build Knack.

We frequently talk with reporters, TV and radio hosts, bloggers, and books authors. Sharing what we do helps us tell the Knack story and bring its power to the people. Also, some journalists are keen social observers, and we learn a lot from talking with them and taking their questions.

There are many great articles here, each with a different angle: Don Peck’s cover story in The Atlantic highlights how our games and big data revolutionize the way companies identify high-potential innovators; other articles, like Ben Paynter’s piece in Wired, show what Knack means for people from any walk of life; and Peter Coy’s Bloomberg article poses (and answers) a fundamental question.

If you’d like to interview us for an upcoming story or feature, please email us at